EPOS BrainAdapt is a group of pioneering technologies that work together to improve cognitive performance. Headsets, speakerphones and video bars that are built on EPOS BrainAdapt technology are designed to support the brain’s natural way of processing sound. This means less fatigue and more focus for you and the people with whom you communicate.
Ultimately, it all comes down to understanding how the brain makes sense of sound. A great audio experience only happens when technology supports the brain’s listening process, helping it to perform as intended.
EPOS builds on decades of psychoacoustic research into how the brain perceives sound, and designs audio and video solutions that provide the best listening conditions, so users can achieve more with less brain energy spent.
Our brains are constantly scanning our surroundings, orienting themselves in their environments, distinguishing relevant sound from disturbing noises and choosing where to focus. Orient, focus, recognise – this is the process the brain performs to make sense of sound. Sounds that cannot be recognised are perceived as noise and noise stresses our brains, causing them to become tired and unfocused.
EPOS is part of the Demant Group, a world-leading hearing healthcare and technology organisation, and as such builds on more than 115 years of experience of working with technology and sound.
Based on decades of psychoacoustic research through the Demant Group, EPOS has the data on how and when the brain performs best, and designs audio and video solutions with unique algorithms and acoustics to provide the best conditions for the brain.
Being part of the Demant Group allows EPOS to leverage the research and development of other companies within the group, such as Oticon and the world-leading Eriksholm Research Centre in Denmark.
The Eriksholm Research Centre is the world’s largest psychoacoustic research facility. Its team of multidisciplinary experts identifies and demonstrates new opportunities within psychoacoustics, audiology, signal processing and behavioural science.
At the Eriksholm Research Centre, EPOS documents the benefits of using EPOS solutions with advanced and proven test methods, in collaboration with internationally recognised research partners. This lays the foundation for EPOS to further develop product features and apply them in audio and video solutions that empower people to unleash their full potential through sound excellence.
Drawing on our unique technical capabilities, we have pioneered ways to measure the cognitive load on the brain. This is a key insight and has resulted in proven technologies working together to reduce listening effort and provide the brain with better conditions to perform.
Whilst we build our technologies on decades of clinical evidence, we have – and will continue to – invest heavily in our own evidence-based approach to documenting the benefits of using EPOS solutions. We are continuously working on better solutions that optimise the brain’s performance to enable business people to achieve more.
Our video solutions are designed to help users’ brains to adapt to hybrid meetings. Video enhances the way we understand and process conversation as we naturally look at people’s faces and watch their lips as they speak. With audio and video designed for the brain, EPOS enables both sides of the meeting to communicate and perform better. This leads to increased focus, reduced stress and improved productivity.
Whether in a small, medium or large meeting room, every product in the EPOS EXPAND line is designed for clear conversation, ease of use and connectivity with business devices. Working in partnership with Microsoft, EPOS has developed premium speakerphones and video conferencing solutions that are certified for Microsoft Teams Rooms. Through the rich functionalities of Teams combined with premium audio, organisations today have the tools to deliver optimal collaboration experiences whether employees are in or out of the office.
Joe Debold is vice president of Americas sales at EPOS
This article was originally published in the Summer 2022 issue of Technology Record. To get future issues delivered directly to your inbox, sign up for a free subscription.
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