September 28, 2022

How can you distribute your music more effectively?

Understanding the distribution of music is undoubtedly the most important thing you can do for the music business and the whole band career. You know you need to start this, and if you don’t strive to learn how to market your music more effectively, you need to know that at least nothing serious will happen in your music business career.

The first question to ask is whether you are currently managing the most important elements of an effective music promotion campaign.

How do I understand by this?

To get started, it is important to gauge where you are now and determine if you know and understand the essential components of an effective music marketing campaign? Let’s face it: if you are planning to make a name for yourself in the music industry, it is important to realize that you are investing a lot of personal time and money into your music career. If you are sure that your absolute goal is to turn your musical talents into a true “music business” and you have no doubt that you have chosen a career, you will be as effective and successful as you are. may.

Most indie bands and musicians, whether they are from rock, hip-hop, folk or a genre, usually work on just one or two of the three basic requirements for effective music marketing. For example, most musicians connect well with the audience. Coming with a mix of Facebook, Instagram, Twitter and YouTube, communication has become easy for today’s musician.

On the other hand, sales claims are sometimes handled effectively but tend to be sought without a recipe or the necessary accompanying awareness campaigns. This lack of brightness approach dampens the efforts of the industry’s hardest-working bands and musicians. Unfortunately, if only one or two of these key components are used without the essential third element of a music marketing campaign, you will not get the maximum return on your invested time. This is not the only way to effectively distribute music.

Don’t be fooled because pulling out your name and engaging in fan conversations can be great and even fun, and it’s definitely better not to do anything, but imagine how much more effective it would be to develop these essential marketing aspects of your music business, with a formula and a focused goal.

The solution to ineffective music marketing

The bottom line is that when you cut your music, how to effectively market your music, it becomes obvious that you, as a musician, are disciplining yourself to focus on the elements that are most productive in your music business growth. Divided into an easy-to-follow process, these elements of music marketing and music promotion essentially contain a three-step formula:

Step 1 – Create Awareness: Find an audience that appreciates your music style, voice, and identity. Take the necessary steps to forward the music message. Everything you do must always create awareness for you and your music. If you approach it precisely and decisively, the music business will be firmly established in the years to come.

Step 2 – Connect with Your Audience: I mentioned earlier how silly it is to connect with fans today. Instagram, Facebook, Twitter, YouTube and many other online “hangouts” facilitate this process. Once you’ve laid the foundation and made your audience aware of precisely what it has to offer, work on sustaining the important ongoing relationships with your fans, the media, and all the important music business contacts the road has to offer. Your fans and contacts want to know you’re real. How you care for them. How you are here in the long run. If you connect with them and keep them involved in the growth process, this will ensure you.

Step 3 – Sell Your Stuff (Ask for a Sale): This is a must. If you do not have a product for sale, then you do NOT have to deal with the music business. Creating consistent, consistent cash flow for your music business is crucial to your long-term success. Attract your fans to spend money and buy your stuff, and the rest of your music marketing process will flow and flourish much easier.

Yes! Easier said than done

I admit it’s easier to talk about these things than to make them happen in your career, but that’s what the music business is about, so these processes need to be embedded in the music business campaign or just won’t take long enough to break into the music world.

And that’s not what we’re trying to do in your music career… is it?

Again, it seems easy to map these things out on paper, but the truth is that most bands and musicians find hundreds of ways to screw this up.

Or it will take too much time to raise awareness and connect with the audience, but then you won’t ask for sales. Or, ask about your sales method to often and forget to keep in touch with people. I mentioned earlier that it’s good to have all the gung-ho’s, to take them, to go in there and do a lot of music marketing, but if you don’t touch all three elements of the process on music distribution, you’re missing the ship, and more importantly … fans will not “feel” the mood. They just won’t get deeper into contact with you. No sales and no music business without sales.